International Auto City undergoes transformation

Li Huacheng and Tom Qian

COveRIng 10,000 square me-ters, the delivery center of the R auto company at the pedestrian street of Shanghai Internation-al Auto City has been put into operation.

“The center not only de-livers automobiles but also provides a social environment as well,” Zhang Meng, in charge of online and offline channel management, said. “The deliv-ery center is not like 4S outlets of traditional automakers, as they mainly are for sales. Here, visitors can join in various activities.”

The delivery center is made up of a lounge, delivery area and workshop. The client rest area is in the front of the build-ing with the best lighting and views. The light-colored decora-tions and warm lighting make the environment brighter and more fashionable.

The delivery center has the capacity to deliver up to 100 cars a day.

So far, there are 18 enter-prises on the pedestrian street, including Apollo Park oBfaidu, Cowa Robot and Lotus Cars.

“The pedestrian street used to have traditional sales com-panies in the auto industry. we plan to transform it into a new street with intelligent self-driving and new retail space,” Xu Hua, deputy general manager of Shanghai Interna-tional Auto City Co, said.

The pedestrian street has an area of 225,000 square meters, and is divided into east and west blocks by the gupu River.

A renovation project at the pedestrian street will be under-taken to attract more emerging auto companies.